Wind Goodfriend is a Professor of Experimental Psychology and the Assistant Dean for the School of Liberal Arts at Buena Vista University. She has a PhD in Psychological Sciences from Purdue University. At Buena Vista University, she received both the Faculty of the Year Award and the prestigious George Wythe Award for her teaching excellence. She also won the Society for Personality and Social Psychology’s Undergraduate Teaching and Mentoring Award. She has authored, coauthored, or edited more than 100 academic publications and numerous textbooks, and her Great Courses audiobook The Science of Love made Audible’s Best of 2021 list.